You say vinca and I say myrtle. And some say creeping myrtle. Whatever. I have it planted in front of my house as a maintenance-free, evergreen ground cover. Well, relatively maintenance-free...I have yet to weed out the hundreds of maple saplings that have sprouted among the springtime flowers. I've also learned that the plant serves up some 86 alkoids that are used in the formulation of a number of cancer-fighting chemotherapy applications. Who knew? I guess I should treat it with a little bit more respect from now on.